<%@LANGUAGE="VBSCRIPT" CODEPAGE="65001"%> Ignite Your Site: Is SEO worth it?

Thursday, March 27, 2008

Is SEO worth it?

I was recently reading through some posts that were listed at Sphinn and came across one titled "What A Waste...Oh The SEO!!", in which they talk about how AMEX has decided to take the stance that SEO is a big scam. This brings to the forefront the question that many people often ask "Is SEO worth it?"

The answer to this is no as simple as one might think, in my humble opinion. You can not simple just say yes it is worth it, because as you can read in the above mentioned blog, there are times when SEO is simply not worth it. Whether you are being taken advantage of or the SEO you have hired just doesn't know enough, this scenario would yield the answer that NO it is not worth it.

However, if you have someone like Julie Joyce running your SEO campaign then I would have to say that YES SEO is worth it. A person like Julie will work as hard as they can to drive as much traffic to your site as possible while at all times keeping the best interest of your company in mind. This mentality is exactly what we preach and practice here at Ignite Media and commend Julie for conducting herself like this.

We realize that honest, hard working people are not always the easiest to come by. There are plenty of SEO companies out there who only care about the money they are getting for the "service" they are providing you and not about your success at all. As with any other purchase or contract in your life/business you need to know who you are getting involved with. Ask them for references, results, and/or an easy opt-out clause of the contract.

SEO can be worth it, and should be worth it, you just have to make sure you know who you are dealing with and that they are truly WORKING FOR YOU and not WORKING YOU FOR YOUR MONEY!

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Ignite Media LLC, Ignite Your Site™
http://www.ignite-media.com/
Website Design & Development eCommerce Development Search Engine Optimization

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