Clients, Visitors, Customers - Whatever you call them, they come first!
I just finished reading a really interesting blog post entitled "The Power of Accidental SEO: A Case Study", which tells about a women who was so into her business that SEO was something that happened because of her, not by her. I encourage you to click the link and take a read, it will be well worth it I promise.
So what does "the accidental SEO" mean to you?
At the very least it should show you that although SEO is important, what is more important is that you engage your customers/clients/visitors. Having a site just because it's what you needed, or running a blog because it's what everyone else is doing will greatly decrease your chances for success.
We at Ignite realize that not everything can be done through passion and pure love, but there needs to be at least a little of each in order for other people to 'buy-in" and take hold of what you are presenting. Whether it be through writing, talking, or actions people can tell if you are really into what you are presenting.
Should I stop my SEO than?
No, and I'm not just saying that because it's a service we offer. If I thought SEO had lost its luster I would stop offering it as a service and make sure I preached to all my clients that they didn't need it anymore, but as of right now that is not the case. SEO is important and will help, but you the client also need to get involved and give your site/blog/article something extra, something that makes people realize you really do understand their needs and care about what they want/need.
Remember: SEO is not the cure-all, it's merely one of the ingredients in a well thought out marketing plan.
--------------
Ignite MediaLLC, Ignite Your Site™
http://www.ignite-media.com/
Website Design & Development eCommerce Development
So what does "the accidental SEO" mean to you?
At the very least it should show you that although SEO is important, what is more important is that you engage your customers/clients/visitors. Having a site just because it's what you needed, or running a blog because it's what everyone else is doing will greatly decrease your chances for success.
We at Ignite realize that not everything can be done through passion and pure love, but there needs to be at least a little of each in order for other people to 'buy-in" and take hold of what you are presenting. Whether it be through writing, talking, or actions people can tell if you are really into what you are presenting.
Should I stop my SEO than?
No, and I'm not just saying that because it's a service we offer. If I thought SEO had lost its luster I would stop offering it as a service and make sure I preached to all my clients that they didn't need it anymore, but as of right now that is not the case. SEO is important and will help, but you the client also need to get involved and give your site/blog/article something extra, something that makes people realize you really do understand their needs and care about what they want/need.
Remember: SEO is not the cure-all, it's merely one of the ingredients in a well thought out marketing plan.
--------------
Ignite MediaLLC, Ignite Your Site™
http://www.ignite-media.com/
Website Design & Development eCommerce Development
Labels: differentiate, internet marketing, marketing
posted by Ignite Media LLC at
Thursday, October 02, 2008
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